LABO

ABOUT US

About LABO

LABO provides leadership and development support in the following key areas: business, management,technology, financial, and individual professional development, in addition to social and cultural enrichment opportunities.

LABO members benefit from a great number of business growth opportunities such as, business-to business networking, branding and exposure, and educational opportunities.

Meet Our Members

The Latin American Business Organization (LABO) a 501c3 non-profit organization with headquarters in Worcester Massachusetts. Its the only comprehensive and leading Latino business development organization in Central Massachusetts. Our vision is to be the go-to Latin business resource, advocacy, and community partner.

Elizabeth Cruz
LABO President
CEO – The Cruz Realty Group

Elizabeth Cruz is the Team Leader for The Cruz Realty Group, with over 20 years as a realtor she has helped 100’s Hispanic family become homeowners and investors. She owns and operates Cruz Control Property Management where she currently manages 26 units in Worcester County. She has a computer science degree and has helped & mentored girls to become involved in Science and Technology. She provided software engineer and project/portfolio manager services to Fortune 500 companies.

Elizabeth is always involved in the Hispanic community, served as a Board of Director at the YWCA & Girls Choice, is passionate about empowering girls and women in continuing their education, financial wellbeing and building wealth. Past director of ELLIT (EMC Latin Leadership Interest Team) Educational outreach for EMC/Dell and former VP of NAHREP Central Mass. Elizabeth Cruz is the founder and president of the Empowering Latina Leaders Affirmation Inc (ELLA).

Osvaldo Rodriguez
LABO:Board Member

Osvaldo Rodriguez 47 Puerto Rican serial entrepreneur, born and raised in Worcester County. Started my career in the early 90s opening my first cell phone store in Gardner Massachusetts. By 2000 we had grown to the top wireless retailer throughout Massachusetts with 7 locations.

In 2000 we developed the first prepaid wireless recharge credit card terminal, later adapting international wireless top up to over 80 countries. With locations all over the US, we were processing over $1 million in monthly transactions.

In 2010 we sold our wireless business and started a new venture to develop restaurant software POS and online ordering technology and started Click a Waiter

In 2018 I started a Second business, a credit repair company Credit Boosters. Recently we merged with a leader in global business consulting located in Worcester Massachusetts.

In 2019 I decided to start OwlHoot Media a full stack digital marketing agency which is an absolute passion of mine, a business I run with my daughter and son.

Octavio Sanchez
Founder/Owner
Company name: Printing Depot
LABO:Board Member

Kendall J. Westbrook
Sales Director, Outreach Campaign Manager
Gois Broadcasting
LABO:Board Member

Peter Dunn
Assistant Chief Development Officer City of Worcester
LABO:Board Member

Maria Galindez
LABO:Board Member